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Adrenaline’s Big Push

ByJason Johnson June 26, 2019June 12, 2020

I can’t say this with 100-percent certainty, but I’m making a very educated guess that this year—the company’s 20th in business—has been the most fun for Adrenaline Powerboats owner Mike Layton. It looked that way when I saw him at the Lake Cumberland Thunder Run two weeks ago and it sounded like that when I talked to him about his experience at last weekend’s Lake Murray Poker Run For Children’s Chance.

Adrenaline Powerboats showed off its new outboard-powered 45 Speede sportboat at the Jacksonville River Rally And Poker Run in May. Photo by Pete Boden/Shoot 2 Thrill Pix

And it actually started with the Miami International Boat Show in February, as Layton, his wife, Robin, and other members of Lincolnton, Ga., company, set up their first display ever at one of the biggest boat shows in the world. Not only was the stunning yellow and silver ZRX 47 Carbon Edition V-bottom powered by twin Mercury Racing 1100 engines at the docks in front of Miami Marine Stadium, the company’s super fresh 45 Speede with quad Mercury Racing Verado 400R engines made its debut at the boat show.

Since then, the Laytons—often with SuperTrucks’ Chris Walker, who commissioned the build for the two boats that are currently for sale—have taken either, and sometimes both, the ZRX 47 or the 45 Speede to several events. Both stylish V-bottoms were on hand for the massive Tickfaw 200 Poker Run in Louisiana in early May. Two weeks later, both boats participated in the Jacksonville River Rally And Fun Run in Florida, an event the company sponsored.

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Adrenaline’s Big Push

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